Consumers want to know more about the things they buy, where their money is going, and if companies they support share their values. In order to back sustainable organizations, consumers need openness. That openness is made possible through advanced technology.
Responsible supply chain management is good for business
Our vision: SAP Ariba is committed to a more purpose-driven, equitable, and non-discriminatory world, so we are empowering businesses to lead with supply chain transparency in order to procure with purpose.
Making a difference: SAP Ariba and the United Nations Global Compact (UNGC) have a shared vision to make a difference in the world. Dedicated to building technology that supports compliance with the Sustainable Development Goals (SDGs), SAP Ariba is working together with the UNGC to bring these capabilities to as many businesses as possible.
Why: What drives consumers’ buying decisions? SAP Ariba conducted an international study across five major markets and five industries to gain insight into the key factors that influence buying decisions.
Millennials are entering their prime spending years, and their habits are shaping the economy. On average, 53% would be willing to pay more for brands that build more visibility into their purchasing practices.
The study indicates 67% of consumers believe the technology industry has a clear purpose beyond profitable gains. Consumers seeking positive consumption expect the industry to be increasingly transparent with their sourcing and purchasing transactions.
Brands need to show a commitment to responsible purchasing policies and procedures to tap into emerging markets such as China and Brazil where 65% of consumers surveyed are willing to pay for such practices.
Enabling responsible supply chain management
From fighting modern slavery to protecting our oceans and ending poverty in all forms, the United Nations Global Compact is driving action towards seventeen ambitious Sustainable Development Goals to accomplish much-needed change by 2030. SAP Ariba’s people and technology are uniquely positioned to support the UN Global Compact and its mission of driving greater visibility across all suppliers in today’s global markets.Learn more