Gretchen Eischen is global vice president of marketing for SAP Procurement Solutions and the company’s SAP Ariba and SAP Fieldglass businesses. A proud “Aribian” for the past 15 years, Gretchen brings to the role a passion for procurement and a wealth of experience in digital networks and cloud-based solutions centered on the customer.
Previously, Gretchen served as vice president of corporate marketing for SAP Ariba, where she was responsible for stewardship of the brand and corporate story. Before that, Gretchen was vice president of SAP Ariba’s marketing strategy and operations organization. Prior roles also include operations and performance management and sourcing services project delivery. From 2005-2006, Gretchen supported the establishment of Ariba’s European headquarters as a member of the Prague pilot team.
A recurring theme of Gretchen’s leadership is the belief that SAP Fieldglass and SAP Ariba’s story is best told through the voice of the customer. is also committed to promoting diversity and inclusion and has a deep love of international travel and cross-cultural learning.
Gretchen holds a Bachelor of Arts degree in French and international relations, peace and diplomacy from Wright State University in Dayton, Ohio.