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The Central America Bottling Corporation

How digital solutions can create transparent procurement processes from beginning to end

The Central America Bottling Corporation (CBC) has bottled and distributed some of the most recognizable names in beverages since 1885. Today, it is the sole bottler of PepsiCo products in Latin America and responsible for the distribution of beers such as Corona Extra and Budweiser across more than 33 countries.

CBC was looking to create a transparent and automated procurement experience from negotiation to purchase with SAP Ariba solutions. Download this business transformation study to learn how the company’s modernized sourcing processes have saved them US$26 million.

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